The Account Based Concept
What Does "Account Based" Mean? Since B2B sales are often complex and involve multiple decision makers within a prospect organization, many companies have developed an “account based” approach [...]
November 2017
October 2017
3 Major Challenges and Solutions You Will Face As An Email Marketer
Email isn't a product of the 90s; it's been around a lot longer. To put things into perspective, when the first email was sent in 1971, Richard Nixon was [...]
Unified Customer View
We have so many different places to get customer information. Is there an easier, more effective way for us to have everything clearly in one place? Most of [...]