Software companies have forgotten the average small to medium sized business (SMB) and left them metaphorically with the choice of either a Ferrari or a go-cart
GleanView Fuels its Account Based Solution for Sales and Marketing with Built In Targeting Intelligence
Put your CRM to work for you, instead of the other way around. If a piece of business software isn’t saving you time and making your job easier, then what’s the point?
The original version of this post was written by Andrew Zangre, from G2 Crowd and can be found here.
For B2B marketers, it’s all about the leads.